The publishing house Condé Nast International has announced the launch of an online information platform Vogue Business, designed for fashion industry professionals and providing global coverage of key topics of the global fashion, beauty and luxury market. 

Vogue Business, whose headquarters are located in London, will accumulate and analyze information related to the work of 29 markets, from China and India to the United States. This global platform will be connected to the network of publications Condé Nast International − Vogue, GQ, Glamour and Wired with their pool of experts in the field of fashion and luxury, industry leaders and business partners.

At the same time,Vogue and Vogue Business will function as separate entities with independent editorial teams and their own distinctive voice.

Vogue Business will focus on business information and facts, filling the existing gap in the market in materials for decision makers, from startup owners to CEOs.The editorial team will cover the issues that lie at the intersection of fashion and related industries, and first of all, concerning modern technologies that are driving changes in the fashion business.

On the project's website, it will be possible to find a detailed description of trends and technologies that will affect the industry, an in-depth analysis of the fashion world, infographics, explanatory features and exclusive materials.

Wolfgang Blau, President of Condé Nast International, noted: «Our global network of journalists, digital editors and researchers is immersed in relevant fashion trends on all continents of the Earth, providing the Vogue Business team with access to unprecedented in-depth knowledge  from local design trends to changes in production, training, technology and distribution».

Key areas of editorial interests: 

• analysis of trends in the fashion industry from design and production to marketing, distribution, product display and talent search;
• the impact of broader global market dynamics from climate change to geopolitics;
• cultural features and shifts that will affect retail and vice versa;
technological and scientific achievements that will determine the ways of production and sale of products.

The editor-in-chief of the platform has been appointedLauren Aindvik − former editor-in-chief of the website Fashionista, who headed the news and features sections in Vogue International for the last two years.

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