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26.09.2023 | Roman Popov
Survey for buyers: where is it better to place the showroom “Fashion Magazin" geographically?
The time has come! The Fashion Magazin company in Moscow is starting to build a communication platform: a showroom and a technology hub for the presentation and sale of fashion industry goods of Russian and foreign brands.
05.09.2023 | Roman Popov
5 fashionable shades of the autumn-winter season 23/24 WGSN + COLORO
Every shade of the autumn-winter 23/24 season embodies the essence of the motivational forces that drive the consumer. For some, health and healing will be a priority, while for others, discovery and travel will ignite the imagination.
17.07.2023 | Roman Popov
Fashionable shades of the spring-summer 2024 season WGSN + COLORO
As centers of inspiration and innovation, WGSN and COLORO agencies predict color trends and provide tools and data for more efficient and sustainable work in the fashion industry
21.04.2023 | Roman Popov
New fashion trend "Quiet Luxury"
Right now, people's interest in the "luxury base" is growing. The trend implies a concise, simple design without logos. For example, these are cashmere sweaters, high-quality suits and shirts.
19.04.2023 | Roman Popov
WGSN and Coloro announced the main colors of the autumn-winter 24/25 season
WGSN, a global authority on consumer trends and design trends, and Coloro, a global authority on the future of color, have announced colors that will be relevant by 2025.
In 2025, consumers will choose quality over quantity
WGSN gives us an opportunity to look at the buyer of the future. Recently, the industry's leading trend forecasting service published the Future Consumer 2025 report; for the eighth year, the report has been advertised as the company's "flagship official document".
Cybersquatting is no longer in fashion. Hermès won the case against NFT bags "MetaBirkins".
Rothschild must also pay Hermès the profits from the breach in the amount of $133,000 in total damages.
We analyze the styles of normcore, gorpcore and dadcore
Each of these styles is about inner comfort, anti-glamour and protest.
Giorgio Armani's Autumn 2023 men's collection inspired by the architecture of Milan
The other day at the Milan Men's Fashion Week, a show took place in the Via Borgonuovo Palazzo - everything is very in the spirit of the Giorgio Armani brand, business and casual style, evening and daytime mood, as well as weekends after skiing, all models created a sense of architectural and poetic harmony of Milan.
Inspiration 2023 from Trendsenses
Let's start the year with a selection of the most beautiful mudboards for 2023 from Trend Senses.
The color of the year 2023 according to Pantone - Viva Magenta
The Pantone Color Institute has announced the main color of the year 2023, and it is a deep and bright shade of Viva Magenta
Colors of the year 2023/2024 according to WGSN
WGSN experts together with Coloro named the palette autumn/winter 2023-2024. The five colors reflect the "different paths" that consumers will face when changing their lifestyle and determining directions for the future.
Analysis of sales channels for a fashion brand
What does your brand carry - how do you look on the market ? Who is your target audience? How does the end user see you?
"Clothed abilities": studies on the influence of clothing on a person and his behavior
According to numerous studies, the way we dress can have a significant impact on our mood, well-being, self-esteem and how we interact with other people. What we wear can also affect our cognitive abilities.
Retail in a new reality: offline VS online – a new course from Fashion Consulting Group experts
Today, it is necessary to rebuild the business and make decisions promptly. It is important not just to accept the new reality, but to literally introduce it into your fashion business.