Under Armour store opened in Oceania shopping Center
One of the most famous American sportswear brands Under Armour has opened a store in the capital's shopping and entertainment center Oceania on Kutuzovsky Prospekt. Lease agreement for premises with an area of 352 sq. m. m on the 3rd floor of the mall was signed between the companies «TPS Real Estate» (developer and owner of the object) and «VostokInvest» (official partner ofUnder Armour in Russia). The consultant of the transaction was the company JLL.
The ambassadors of the brand Under Armour are world-famous athletes such as Steve Curry (NBA Most Valuable Player in 2015–2016), Anthony Joshua (World Heavyweight boxing champion, WBA Super, IBF and IBO versions), Michael Phelps (23-time Olympic swimming champion).
The Under Armour store, which started its work in Oceania, presents a wide range of sports collections of the brand: clothing and shoes for regular training, cold weather training (Reactor), running, golf, as well as special collaborations with stars –Curry 4 and Ali.
Ekaterina Zemskaya, Regional Director and Head of the Retail real estate Department of JLL, comments: "The Oceania Shopping and Entertainment Center has been among the most successful and sought-after objects in Moscow since its opening, which today, retailers are considering, among other things, to enter the Russian market. A win-win location, memorable architecture, a world-class concept and a balanced pool of tenants are combined in it with the unconditional professionalism of the developer – company “TPS Real Estate ”. In turn Under Armour – one of the most anticipated brands in Russia, with its formed audience. We are confident that Under Armour will become a successful anchor of Oceania.
SEC "Oceania" A modern family entertainment and educational center with bright architecture and unique design. It is located on one of the main thoroughfares of Moscow, Kutuzovsky Prospekt, within walking distance from the Slavyansky Boulevard metro station. More than 1.9 million people live in the coverage area.
The total area of the shopping center "Oceania" is 137 thousand sq. m., leased 60 thousand sq. m. The facility has more than 260 stores of leading international and Russian brands, 39 restaurants and cafes, an entertainment area for the whole family, the world's only high aquarium with panoramic elevator inside and interactive fountains, as well as Europe's largest screen with IMAX technology, owned by the cinema chain "Formula Cinema". To date, the occupancy rate of the shopping center "Oceania" by tenants is 99%.