Stella McCartney and Adidas have released a swimsuit for pregnant and newly born women. The designer noted that the main idea of the new campaign was the desire to help pregnant and newly born women overcome the aesthetic and physical barriers that representatives of the fair sex often have to face while swimming.

The product was created taking into account all the peculiarities of the position of girls and is suitable for wearing at all stages of pregnancy, including the postpartum period. The built-in waist provides reliable protection during any activity in the water, and the elastic, pleasant to the touch fabric adapts to the unique shape of the female body. It is also important to note that the swimsuit is partially made of recycled materials.

The design of the split swimsuit is inspired by marine motifs, which the designer was inspired to reveal by a group of elderly female divers from Korea collecting garbage from the bottom of the ocean, which they consider their home. The choice of striped pattern reflects Stella's own love of animal prints.

Recall that in the summer of 2022, Stella McCartney, together with Adidas, released a special line of sportswear for pregnant women.

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