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21.03.2018 | Альбина Весина

"Shoes. The world of skin-2018. Spring": a look into the future

On March 20–23, 2018, the 49th International Exhibition of Footwear and Finished Leather Products «Shoes will be held in Pavilion No.7 of the Expocentre Fairgrounds . The world of skin». The exhibition is organized by JSC "Expocentre" and the firm BolognaFiere (Italy) with the official support of the Association of Italian Shoe Manufacturers (ASSOCALZATURIFICI) and the Ministry of Economic Development of Italy.


This spring, leading manufacturers and well-known designers of shoes, bags and leather accessories will demonstrate new collections of shoes and leather goods of the autumn-winter 2018/19 season in the middle and high price segments. Industry experts are always looking forward to this event in order to get acquainted with the trends of the world shoe fashion and conclude direct supply contracts for the coming year.
Exhibition «Shoes. The world of leather" has quality certificates of the World Association of the Exhibition Industry (UFI) and the Russian Union of Exhibitions and Fairs (RUEF) and has a high rating among buyers from Russia and neighboring countries, being the center of attraction of the professional shoe community and the fashion industry.
In the exhibition «Shoes. The world of skin-2018. Spring" is attended by more than 200 companies from 12 countries of the world. They demonstrate their fashion collections on an area of 4,400 sq. m. meters.
Exhibitors from Belgium, Great Britain, Germany, Spain, Italy, Portugal, the Republic of Belarus, Russia, San Marino, Thailand, Turkey, France offer visitors a large selection of shoe models and leather goods for men, women and children.
Italy, as before, presents a national exposition, where more than 150 leaders of the world shoe market present their new products: Dino Bigioni, Marino Fabiani, Baldinini, Fabi, Loriblu, Nando Muzi, Accademia, Cromia, Marino Orlandi, Ripani, Valentino Orlandi and many others other famous brands. The Italian exposition occupies 3 500 sq.m. m of exhibition space, which is 69% of the total exhibition area.

For more than 10 years The ICHE Agency, taking into account the strong presence of Italian manufacturers at the exhibition, has been assisting in its holding by implementing an extensive support program. At the previous exhibition «Shoes. The World of Leather""in October 2017, the ICHE Agency organized a special zone for new companies from Italy, which united 19 manufacturers. Then a large number of companies from the southern regions of Italy took part in the initiative. That is why this year it was decided to organize a collective exhibition of companies in the southern part of Italy. The project was named ITA: EXPORT SUD ITALIA.As part of this program, 12 companies will take part in the exhibition, for which a special pavilion has been organized.These companies will be able to hold business meetings in special B2B zones and use the services of the information center. In addition, there is a program of meetings with a delegation of 26 buyers representing 16 Russian cities: Borovichi, Kemerovo, Vladivostok, Yakutsk, Irkutsk, Kaliningrad, St. Petersburg, Tyumen, Armavir, Tomsk, Khabarovsk, Surgut, Stavropol, Kurgan, Ulyanovsk and Makhachkala.

In 2017, Russia increased the import of Italian shoes by almost a million euros (its growth was 30% compared to 2016), and this clearly indicates the recovery of consumption rates.At the same time, the choice of the Russian consumer is increasingly inclined in favor of Italian products that conquer with style, execution and high quality.

Pier Paolo Celeste, Director of the Moscow office of the ICHE Agency

An important addition to the show of new shoe fashion will be a diverse range of leather products from a specialized salon of bags, leather goods and accessories. Among its participants are world-famous brands Cromia, Valentino Orlandi, Orlandi Marino, Di Gregorio, Ripani, Arcadia, Carlo Salvatelli and many others.
According to industry experts, the international exhibition Shoes. The world of skin-2018. Spring""will have an impact on the formation of the Russian market of shoes and finished leather products and will contribute to the promotion of quality goods to all regions of the country.
The events of the business program are addressed to the owners of shoe and leather goods trading enterprises. Industry experts will talk about the fashion trends of the shoe market, hold seminars on current business aspects, and exchange experience in the retail trade of fashionable shoes. The seminars held will undoubtedly make the business more efficient and profitable.
A trend tour of the exhibition exhibitors' stands, which for the first time at the spring exhibition will be conducted by the founder of the Russian Trend Research Bureau «Trendsquareer»Ksenia Leri, will help to navigate trends and make an effective purchase of goods.
The entire period of the exhibition will run hshe presentations «Trends of leather goods», Festival of Young Designers «Shoes Design-2018.Spring», nproject «Expocentre» for exhibitions without counterfeit». The full program of events can be found on the exhibition website.
Exhibition opening hours: 20–march 22 – from 10:00 to 18:00; March 23 – from 10:00 to 16:00.