Natalia Chinenova's webinar was held in the studio of the exhibition company "RLP-Fair", where she spoke about the need to introduce effective wholesale sales technologies, about competent retail sales management and answered questions from listeners.

In particular, the webinar focused on the following issues:

• analysis of the state of the wholesale and retail sales market this year,
• prerequisites for sales growth next year,
• the statistical turnover of clothing in Russia, which falls in 2017,
• 15 sales seasons in Russia, whether to make collections for each sales season,
• whether to make discounts in the high season of sales,
• a qualitatively new interaction of manufacturers, wholesalers and retailers, and what does the end consumer have to do with it,
• introduction of wholesale sales technologies and increase of sales in units,
• why is most of the information about the product lost when passing from the manufacturer to the end consumer, what to do,
• what are the needs of the end customer today, for which he agrees to "vote" in rubles,
• distribution channels, how to use them,
• and many other questions.

Natalia Chinenova is a leading specialist in Russian retail, a consultant on the organization of franchising, retail and wholesale sales of Fashion Consulting Group.

We remind you that Natalia Chinenova's master classes "Introduction of effective wholesale sales technologies. Turnover calculation, production, supply and sales calendar plan and Retail sales management. The sales matrix and commodity classifier, the impact on sales efficiency and optimization will be held on February 14 and 15, 2017 as part of the business program of the 48th Federal Wholesale Fair of Textile and Light Industry Goods and Equipment. In addition to studying with Natalia Chinenova, you can attend seminars on commercial trends in the fashion season "spring-summer 2018" by A. Burmatikov, on a new level of automation of design and production of clothing CAD "Grace" and other equally useful events.