As part of the Riga Fashion Week, the International Lingerie Industry Forum in Latvia was held, organized by the Latvian Investment and Development Agency LIAA.

The main purpose of the event is to attract the attention of foreign professionals to a wide range of opportunities of underwear manufacturers in Latvia.

The image of the forum's advertising campaign was an image from the autumn-winter 2016/17 collection of the leading Baltic lingerie manufacturer Lauma Lingerie. This year, the image campaign was decorated by the model Justina K.

As part of this project, on November 1, the Baltic Fashion Federation organized a show of collections of 12 Latvian underwear manufacturers Lauma Lingerie, Orhideja, V. O.V.A, Gracija Rim, Rosme, Novella, Nikol Djumon, V. I.P.A, Stefi L, Regina N, Glora, Flash You and Me.