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24.11.2017 | Степан Максимов

Bernardo Paoli's lecture at the RANEPA School of Design

The direction of "Management in the fashion industry" will be launched at the RANEPA School of Design on February 20, 2018. At the first stage, recruitment for two additional professional education programs was announced: Fashion Business and Fashion Start-Up. On the eve of the start of training in a new direction, a series of open lectures will be held, the first of which will be held on November 28. Bernardo Paoli (Bernardo Paoli), program manager and independent consultant in the field of fashion education, will answer the question "How to start working and become successful in the fashion industry?».

 

 

The direction of «Management in the fashion industry» is organized in The Russian Academy of National Economy and Public Administration in order to create a unique professional environment that flexibly responds to modern market needs.

 

Comments on the director of the RANEPA School of Design, founder and president of the Foundation for the Support of Contemporary Art "Winery" Sofya Trotsenko: "Russia is an active participant in the global fashion industry, but the underdevelopment of working mechanisms and the insufficient level of qualification of specialists in this field do not allow us to reach a new level. The School of Design launches the direction of "Management in the fashion industry" in order to radically change the current situation. To do this, we are creating not just an educational program, but a system that will form a set of opportunities for development and professional growth for its participants at each level. We believe that the students who will study with us will bring Russian fashion to a qualitatively new level.

 

At the launch stage of the direction "Management in the fashion industry", recruitment for two additional professional education programs has been announced. The purpose of the program Fashion Start-Up teach students to develop and implement business ideas into successful projects in the fashion industry. The course focuses on digital resources: digital marketing, social media and e-commerce. The purpose of the program Fashion Business to train professionals who manage a profitable business in the fashion industry. Graduates will be able to start a career as brand managers, buyers, marketing specialists, retail managers, heads of other areas in fashion companies. The School of Design plans to subsequently expand both the pool of programs and the level of training on them.

 

To create the first programs of a new direction, the RANEPA School of Design attracted an independent consultant in the field of international fashion education Bernardo Paoli, former executive director of one of the oldest and most prestigious European schools of fashion and design The Marangoni Institute (Istituto Marangoni), located in Milan.

 

"Italian fashion academies have their own unique approach to fashion education," says Bernardo Paoli. - The fundamental element of our program is project work aimed at ensuring that the student develops practical, applied skills. A minimum of theory, focus on the main subjects of study, professional teaching – is the key to the success of our teaching methods ».

 

Among the teachers are practitioners of the fashion industry. Among them: Yana Sorokina-Croceri, Senior Brand Manager of the Russian division of Max Mara Fashion Group; Silvia Leonardi (Silvia Leonardi), international specialist in retail chains; Daniele Indovina (Daniele Indovina), CEO of Max Mara Fashion Group in Russia.

 

Recruitment for the first programs of the new direction is accompanied by a series of open lectures. The first of them is How to start working and become successful in the fashion industry?"" will take place on November 28 at the RANEPA School of Design. Bernardo Paoli will tell you how the fashion business works in Russia and in the world; what are the most popular professions in this industry; what is the difference between business in the fashion industry and business in other areas.

 

You can register for the lecture here. It's absolutely free.

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