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B2B Журнал
26.09.2018 | Альбина Весина

Leading exhibitions of children's fashion

Expocentre Fairgrounds has opened two leading exhibitions dedicated to children's goods and services, the 24th International Exhibition World of Childhood-2018 and the 21st International Exhibition Children's and youth fashion. Clothes for expectant mothers» – «CJF – Children's fashion-2018. Autumn».

 

 

660 domestic and foreign companies from 27 countries, including the world's largest brands, will demonstrate the best samples of children's products at the exhibition "World of Childhood-2018". This year the exposition occupies three pavilions of the Expocentre Fairgrounds. For the first time, the pavilion «Forum » was used, which is entirely devoted to goods for newborns. Other thematic sections of the exhibition are devoted to games and toys, children's furniture and sports equipment, goods for the New Year, additional education of children, creativity and design, licensed children's products.

 

 

Within the framework of the exhibition «The World of Childhood-2018» will also be held Congress of the Children's goods industry. It is held by the Ministry of Industry and Trade of Russia as part of the government action plan for the implementation of the Strategy for the Development of the children's goods industry for the period up to 2020.

 

 

The Congress opened with a plenary session dedicated to the digitalization of the children's industry. The participants of the meeting exchanged views on how to make the production of children's goods in Russia the most modern and most accessible to the consumer. The Commissioner for Children's Rights under the President of the Russian Federation, Anna Kuznetsova, raised the issue of information platforms where children's products can be presented. Kirill Tanaev, CEO of the ANO Institute of Modern Media, said that, according to surveys, the children's audience is the most media-consuming. Modern children are characterized by a very high level of use of digital devices. The discussion was attended by Vladimir Malits, Director of the Department of Physical Culture and Mass Sports of the Ministry of Sports of the Russian Federation, and Valery Buzin, Head of the Department of Public Health and Communications of the Ministry of Health of the Russian Federation.

 

 

The two-day business program of the Congress includes pitch sessions, panel discussions, expert sessions and other events at which representatives of leading domestic enterprises, federal and regional executive authorities, specialized associations, expert and scientific community will discuss a wide range of issues related to the development of production and export of children's goods.

 

At the parallel exhibition CJF-2018409 companies from 27 countries will introduce visitors to new collections of fashionable clothes, shoes, accessories for children and expectant mothers.

 

 

The goal of both exhibitions is a civilized saturated market of products for children, creating a safe and developing environment for them. Both shows are distinguished by an extensive business program aimed at practical training of industry specialists and informing market participants.

 

Participants of the exhibitions «World of Childhood-2018» and «CJF – Children's Fashion-2018. Autumn»– Russian manufacturers and all industry professionals were welcomed at the opening ceremony by Svetlana Zhurova, First Deputy Chairman of the State Duma Committee on International Affairs of the Russian Federation, Vladimir Dmitriev, Vice President of the Chamber of Commerce and Industry of the Russian Federation, Andrey Razbrodin, President of the Russian Union of Textile and Light Industry Entrepreneurs, President of the Association of Enterprises of the Children's goods Industry Antonina Tsitsulina.

 

Photos provided by the organizers.

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