October 5 at Several important events for the light industry of the region took place in St. Petersburg. We have already talked about the results of the Second International Fashion Forum in the city. But no less significant event took place on the territory of the former factory «Victoria» of the association «Skorokhod» in St. Petersburg at 11 Lomanaya Street. A showroom was opened there Verkhnevolzhsky tannery a new point on the creative map of the northern capital of the country.

Representatives of the plant and guests of honor came to the opening: Alexander Kulikov, Chairman of the Board of Directors of JSC "Verkhnevolzhsky Tannery"; Yuri Avdeev, Chairman of the Committee of the Legislative Assembly of St. Petersburg; Oleg Kuzin, Head of the Department of the Russian Academy of Sciences under the President of the Russian Federation; Yulia Bondareva, Specialist of the Fashion Industry Development Department of the Small and Medium-sized Business Support Center;Alexander Korshakov, specialist of the Handicraft Development Department of the Small and Medium-sized Business Support Center;Tatiana Yudina, Commercial Director of EuroChiMtrading; Natalia Kovaleva, Course Development Director of the Poliarte Academy of Fashion and Design in Russia and Renato Barchesi, Honorary Consul of the Russian Federation in Italy Ancona region.

In addition to officials, representatives of all the largest shoe and leather goods industries came to the opening ceremony of the showroom Northwest region.All those present noted the importance of starting such a format of work with the plant, when, in addition to the opportunity to get acquainted with the products, manufacturers of shoes and accessories will be able to directly convey their needs to the plant's technologists and, as a result, produce the products most in demand by the market.  

After the solemn speeches, presentations Verkhnevolzhsky tannery, buffet and networking, master classes of schools for the manufacture of leather products manufactured by the enterprise were held. Designers and technologists watched with interest the manual assembly of the bag, the finishing of the bag from the crust, pressing and painting on leather. 

Opening this fashion point St. Petersburg was held on the initiative of Olga Ruvinskaya, a regional representative of the plant and an expert of the leather and shoe market in the region.It was she who, based on her extensive experience, assessed the need to change the format of the plant's representation in the city and was able to convince the plant's management of the need for such steps. In addition to product demonstrations and communication with the plant's technologists, training seminars and master classes for various levels of specialists will be held on an ongoing basis at the site: from professionals to students. And together with the Italian The Poliarte Academy launches unique courses for designers, allowing not only to improve their qualifications, but also to receive a certificate from the Italian School of design. The courses will be taught by the most qualified teachers of educational institutions in St. Petersburg and Italy.

Photo:Leather Style