In the first half of 2024, the number of applications for registration of clothing trademarks in Russia soared by 24% compared to the same period in 2023.

Russian companies and entrepreneurs have become the leaders in the number of applications: their share is 95%, which is equivalent to 13,088 applications (+23% by 2023).

Foreign applicants also demonstrated good results: the number of their applications increased by 40%, reaching 701 applications.

Interesting fact: among foreign applications, almost half (49%) are from Chinese brands, and their number has increased by 54% over the year.

It is worth noting that in 2023, the growth in this sector as a whole was even more rapid: the number of applications increased by 65%, to 26,450. Of these, 25,300 (+64% by 2022) were submitted by Russian businesses and 1,151 (+72%) were submitted by foreign companies.

Among foreign brands, in addition to Chinese (46%), the leaders are:

• Belarusian (5%)

• UAE (5%)

• USA (4%)

These figures clearly demonstrate the growing trend in clothing production in Russia. Domestic brands are confidently conquering the market, offering customers a wide range of high-quality and stylish products.

It is expected that this trend will continue in the coming years, and we will see even more interesting new Russian clothing brands.

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