Spring awakens not only nature, but also a craving for sports!

Analysts Lamoda studied the dynamics of sales of sporting goods in March-April and found an impressive increase by 23% compared to the beginning of the year.

Tennis equipment is the sales leader — demand for products of this sports direction has increased by 74%. Next come sneakers: + 73%. Tracksuits 44%, sweatpants 38%, sneakers 31%, t-shirts 26%. But yoga products demand decreased by 20%.

In addition to analyzing popular sporting goods, Lamoda also shared other interesting data, such as "top sports brands". The sales leaders among the brands were Puma, Reebok, Adidas, Fila and Demix.

In 2023, Lamoda opened the first stores of the Lamoda Sport format. To date, the Lamoda Sport network already has 97 stores in more than 40 Russian cities.

It is important to note that Lamoda Sport stores are available even in the most remote parts of the country, such as Yuzhno-Sakhalinsk.

This suggests that interest in sports and a healthy lifestyle is growing throughout Russia.

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