The chain of sports stores «Kant» and the American manufacturer of shoes and clothing Saucony signed a cooperation agreement. Since the fall of 2018, «Kant» has become the official representative of the brand in Russia.

«We will import clothes and sneakers from the Perfomance line of professional equipment for runners to Russia,  the managing partner of the chain of stores «Kant» Anton Vinogradov said. In addition, the brand has clothes and shoes for everyday life from the lifestyle category.

"We believe that the running goods market in Russia is developing rapidly. For us, this is a region with great potential, the running industry is on the rise here. We expect Russia to become one of our main markets in the EMEA region," said Jonathan Quint, Marketing Director of Saucony in the EMEA region.

Saucony is a North American sports brand that celebrates its 120th anniversary this year. During this time, the brand has developed unique technologies for running soles and released innovative models: the first running shoes without the use of cardboard, the first professional sneakers for walking and not only; in the 1960s, it produced shoes for NASA astronauts. Now Saucony These are not only running shoes for men and women, but also sportswear.

«Kant»– a network of professional sports stores and the largest dealer network in the sporting goods market in the Russian Federation. The company owns 20 stores in Moscow, St. Petersburg, Yekaterinburg, Samara, Chelyabinsk and Krasnaya Polyana. Specialization «Kanta» – products for running and tourism, cycling, snowboarding, downhill and cross-country skiing.

Photo: Saucony