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B2B Журнал
21.05.2019 | Наталья Кулагина

Unichel supports moms

The shoe factory «Unichel» acted as one of the partners of the family TV project «Mom», dedicated to motherhood, family values and a conscious approach to the upbringing of a child.During the project, Chelyabinsk mothers with their families participated in interactive workshops, sports competitions, photo shoots and other exciting events.

 

 

The Unichel Factory has become one of the venues for the family quest with fun tasks for dexterity and ingenuity, but in thethe same time associated with shoes. In addition, the participants visited the "strong" company store "Unichel", where not only together with other viewers received useful tips on how to look fashionable this summer from the stylist Olga Shalashovoy, but and chose shoes for the summer and took part in a family photo shoot.

 

 

At the end, a big gala concert was held with awarding of all participants. How all this happened   can be seen in the last episode of the TV project "Mom". To date, three of the planned six have been released. The adventures of moms and their families are broadcast on the TV channelsRussia-1 andRussia-24.

 

 

"Unichel" is a family brand, so we couldn't stay on the side. We, as well as the organizers, believe that a photo shoot with relatives, a joint trip to the store, walks and outdoor games can be a real holiday, and we are with our The parties are ready to take care of comfortable shoes for any of these events, Ekaterina Zheleznyakova, the head of the direction for the development of the brand of the shoe factory, noted at the gala concert of the project.strong>.

 

Photo: Unichel

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