Italian women's and men's accessories company Furla Group continues to improve its financial results.

In the first half of 2017, the group's total turnover amounted to 193 million euros, which is 23.5% more than in the same period of 2016. One of the main drivers of growth in the reporting period was organic growth. The storesFurla, which are under the direct management of the company, showed a double-digit increase.

The Asia-Pacific region showed an impressive growth of 63% in the first half of 2017. Furla is actively expanding in China, where comparable sales have grown in double digits. Significant results were shown by South Korea and Australia. Sales in Japan and the EMEA region increased by 16%, while in the USA only by 3%.

As for the structure of sales, in the first half of 2017, 45% of the total turnover of Furla Group was in the EMEA region, including Italy; 24% in Japan; 24% in the Asia-Pacific region; 7% in the USA.

Today, the total retail network of Furla worldwide, including stores in Moscow, St. Petersburg and Sochi, has 444 single-brand boutiques, half of which have their own outlets. The group's products are also represented in more than 1,200 multi-brand stores and department stores. Recently, the Italian company has opened new boutiquesFurlain prestigious locations in London and Amsterdam, the second half of the year is scheduled to open in Hong Kong, Beijing, Tokyo and Prague.

The successes of the first half of 2017 were the expected result of the Furla Group strategy aimed at developing a direct distribution network, communicating brand values and growing in new and existing markets. The company invested in innovation, distribution and attracting talented employees. It is noted that in 2017, investments in marketing will increase, with an emphasis on the digital direction and digital commerce.

"Innovative products Furla, in accordance with the values of our brand, help to solve increasingly complex tasks, and the speed of response to the ever-changing needs of the retail market is our distinctive feature," says CEOFurla Group, Alberto Camerlengo. "We intend to continue organic development both in various product categories and in geographical coverage."