Birkenstocks are the main shoes of this summer
Birkenstock sandals, which have long gone beyond just comfortable shoes, have become a real symbol of the summer season. They are worn with and without socks, in urban jungles and on the beach, combined with dresses, jeans and even business suits.
The history of the brand began in 1774 with the shoemaker Johann Adam Birkenstock. Even then, he was famous for his comfortable shoes. The contribution of his grandson Konrad was revolutionary: he developed anatomically shaped insoles that reduce the load on the feet.
Birkenstock made a real breakthrough in the 60s of the XX century. Entrepreneur Margot Fraser, fascinated by the convenience of sandals, convinced Carl Birkenstock to start mass production of them.
Since then, Birkenstock has not given up positions. Today, the brand offers 6 models, among which Arizona with two straps and Boston with a closed toe are the leaders.
The secret to Birkenstock's success is simple: convenience, functionality and recognizable design. The German brand is not afraid to experiment, releasing models in collaboration with fashion houses Jil Sander, Rick Owens, Dior.
Birkenstock is not just a shoe, it is a philosophy of comfort, freedom of expression and love for your feet.
In the upcoming season, Birkenstock will once again rule the ball. Choose your pair and enjoy the summer without pain and fatigue!

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