PUSH Package
PUSH package
An integrated approach to sales on the Russian market. And also more videos and live broadcasts!
The Push package includes all the tools of the Start and Work packages, plus additionally:
- photographing a catalog or lookbook
- creating your own website for a brand
- Conducting contextual advertising for a brand
The PUSH placement package on the b2b marketplace "Fashion Magazine" includes:
Showcase site on a platform with SEO optimization
- Creation and maintenance of a brand showcase - creating a full-fledged b2b website for you on our platform in 5 working days, posting brand materials, maintaining a wholesale catalog.
- Personal customer service - a team of 3 people is formed for you, who work on the showcase and its content.
- Creating a personal account – opening a brand’s personal account for direct communication with wholesale buyers, where you see all applications.
- Content marketing – creation of text content: we write feature articles and create brand cases, and this is the most important thing that shapes the opinion of the audience, reveals the advantages and USP of the brand for buyers.
- Selling banner – placement of a clickbit banner on the main page of the site.
- Search Engine Optimization SEO is the optimization of a b2b brand showcase, product or service catalog for key queries, for optimal indexing and delivery to users by search engines.
E-mail marketing
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E-mail marketing - mailing to a buyer base of 8,000 people (3 personal mailings per month). The buyer database is updated daily.
Managing social networks on brand accounts
- Design and maintenance of accounts in social networks - we undertake daily posting in all social networks of the brand, develop templates and grids.
Conducting targeted advertising on the brand’s social networks
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Targeted advertising is paid placement of posts on social networks, designed to increase the audience reach of a post, transition or other useful action (additional advertising budget is paid).
Filming video content for posting on social networks and live broadcasts
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Twice a month we travel to your showroom, production or exhibition: we conduct 2 live broadcasts, and also shoot video content (20 videos) for the whole month (our equipment, the cost of tickets is not included in the package price). The cost of the team is negotiated and paid directly by the client.
Distribution of POS materials
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Distribution of booklets - within the framework of the "Fashion magazin" stand at the main Russian fashion industry exhibitions.
Creating your own website for a brand
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Creation of a website with various functionality and integrations at the request of the brand, creation of technical specifications and content (Programmer, web designer and other specialists, for example 1C programmer, are paid separately).
Brand DNA
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Analysis and updating, revealing the brand DNA concept
Catalog or lookbook photography
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Organization of catalog or image shooting - development of references, styling, assistance in selecting a model according to the brand's target audience, selection of a photographer and other specialists, if necessary. (The cost of the team is negotiated and paid by the client directly).
Contextual advertising
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Contextual advertising - advertising in Yandex.Direct and Google Ads. (the advertising budget is not included in the management; it is placed on the account by the customer independently).