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B2B Журнал
07.09.2017 | Степан Максимов

Zamania Park in the shopping center 4DAILY

In the Moscow shopping center 4DAILY the largest family adventure park of the network Zamania has opened. The new park occupies 3.5 thousand square meters on the third floor of the shopping center.

 

The network of family adventure parks Zamania appeared in 2016. Currently, the network includes six parks with a total area of more than 14 thousand square meters. Two parks were opened this year. The company plans to open five more amusement parks in Moscow by the end of the year.

 

Parks Zamania offers a new format of active recreation. In the shopping center 4DAILY, the park is designed for a simultaneous stay of up to 2,000 people. The monthly attendance of the park of a similar scale is about 35–40 thousand people.

 

 

The new park offers entertainment not only for children, but also for their parents: a rope park, sports trampolines and climbing walls. There are attractions for the youngest – from 1 year. Guests of the park from 1 to 18 years old enter the park with tickets. Adults will be allowed to enter the main area for free, to access the "adult" attractions, you will need to purchase additional tickets.

 

The design of the site of each park of the Zamania network is unique. The company develops the concept of the interior, decor and all attractions in a single style. In the shopping center 4DAILY guests of the park will be able to walk among the huge flowers of the sports rope park, celebrate a birthday inside a bookshelf, and also choose ice cream in the bar in the form of a huge piece of cake.

 

Pavel Kovsharov, General Director of the Zamania network:

"We choose sites for parks, focusing on the large coverage area and organic traffic on weekdays and weekends, as well as the technical characteristics of the site itself. It is important for us to create full-fledged gaming spaces with a large selection of attractions, as well as to have a place to accommodate a full-fledged kitchen and a family cafe. In the shopping center 4DAILY we have added more complex sports elements that will appeal to children, teenagers and their parents. This will increase the age category of guests and make the park even more family-friendly and in demand.

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