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B2B Журнал
05.10.2018 | Альбина Весина

On the ice – with a needle

Fashion house HENDERSON will continue to dress Russian hockey players. The brand announced the continuation of cooperation with the Russian Hockey Federation. HENDERSON has been an official partner of the Federation since 2010 and annually creates stylish images for hockey players as part of the program to support Russian sports.

 


In September 2018, a new cooperation agreement was signed between the brand and the Federation for the next 2 years. This means that in the next few seasons, the Federation's leadership, coaching staff and national team players will appear at official events in costumes from the HENDERSON Fashion House.

 


Comments Vladislav Tretyak, President of the Russian Hockey Federation: "Hockey is a team game. And the clothes for official events in the same style once again emphasizes this. We have been working with the HENDERSON Fashion House for 8 years. During this time, we have developed strong partnerships. The well-coordinated work of the staff of the Fashion House allows us not to doubt our image in the most crucial moments, whether it's a trip to a match or a gala reception.

 


For the administration and the national team, the brand's designers chose the most elegant image - a club jacket made of innovative water-repellent fabric REDA Dry Sense, cotton shirts in white and blue colors, gray trousers made of 100% wool. Classic suits were sewn from the same fabric for the coaching staff. All clothes are made according to the traditional Italian Half Canvas technology, combining handmade and factory tailoring. Thanks to this technology, the jacket retains its shape and appearance even after numerous cleanings. The finishing touches to the images are a bright red tie, shoes and accessories made of genuine leather, as well as specially made buttons with the coat of arms of the Federation.

 

 

Youth teams will travel to the matches in casual-style jeans, white shirts and zip-up cardigans. A quilted winter jacket, a classic coat made of 100% wool, as well as a lightweight transformer jacket that turns into a travel pillow were selected as outerwear for the Federation.


Products from the ceremonial equipment of komand «The choice of the Russian Hockey Federation » will be available for purchase in HENDERSON salons, as well as in the online store.

 

Photo: HENDERSON press service

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