Designer Igor Gulyaev presented an enchanting display of 105 images at Moscow Fashion Week
On October 7, 2024, the famous Russian designer Igor Gulyaev presented his new collection called "OLD MONEY" at the Manege Central Exhibition Center (Manezhnaya Square, Moscow). The show was an important moment for the Fashion house IGOR GULYAEV, celebrating its 15th anniversary.
On the podium, the audience was shown 105 unique images: textures and stylistic elements of different eras intertwined into a harmonious whole. As Igor Gulyaev himself pointed out, this collection is addressed to those who appreciate heritage, traditions and craftsmanship and at the same time are not afraid to experiment and express their individuality through clothes.
"My task as a designer is to create fashion that will remain timeless, but will resonate in the hearts of people today. "OLD MONEY" is a story about deep, not ostentatious luxury, that the true value lies in quality, not in demonstration," shares Igor Gulyaev.
The fashion show was closed by the spectacular and bright singer Lolita Milyavskaya. She took to the catwalk, throwing on a luxurious handmade fur coat in an incredibly iridescent palette of colors.
Among the star guests in the front rows were Elena Malysheva, Tatyana Vedeneeva, Nonna Grishaeva, Alla Dukhova, Olesya Sudzilovskaya, Katya Lel, Stas Kosciushkin, Arman Davletyarov and others.
About IGOR GULYAEV fashion house:
Founded in 2009, the IGOR GULYAEV fashion house quickly became a symbol of quality and innovation in the world of high fashion. From the first collections, the brand attracted the attention of international publications, and Igor Gulyaev himself was called an innovator of the fur industry. In 2011, he expanded his vision by presenting the all-season Pret-a-Porter de Luxe collections.
The flagship boutique and design studio of the brand are located in Moscow on Bolshaya Dmitrovka Street, 20, p. 1, where both women's and men's collections are presented.
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