Fashion practitioner and analyst Andrey Burmatikov during the online broadcast in the studio of the exhibition company "RLP-Fair" held the first presentation of visual images of trends in women's, men's and children's fashion of the spring-summer 2018 season.

A large audience of webinar listeners witnessed the presentation of global root shifts in aesthetics and material-subject culture related to social, political, historical, technological and innovative processes. This shift is already being observed in the collections of trendsetters, designers, fashion houses and mass retailers.

Andrey Burmatikov presented 16 commercial trends in the fashion of the spring-summer 2018 season;: 10 women's, 3 men's and 3 children's. It should be noted that men's and children's trends are not independent, but are associated with women's, but have other means of expression.

Of the ten trends, nine are commercially oriented, ideas are in demand, and business should be built on them.And only one trend - the "call of youth" - stands apart in this row. This is a long-term trend, a trend of a new generation. And at the same time, it's not exactly youth fashion. It doesn't matter how old we are, it's important how we feel the pulse of time, change and integrate into a new life.

The generational change with the Balzac protest in the conditions of rapidly changing information and communication technologies marked the scrapping of the established pr channels "t-a-porter de luxe, the time is coming "post lux".

Today it is important not to copy trends, but to use creatively sources of trend inspiration in accordance with the brand positioning and the company's development strategy.

At the webinar, Andrey Burmatikov presented an "appetizing" announcement of upcoming fashion trends. You can fully improve your taste sensations at the seminars "Commercial trends in the trends of men's and children's fashion season "spring-summer 2018" - February 15 and "Commercial trends in the trends of women's fashion season "spring-summer 2018" - February 16 in as part of the Business Program of the 48th Federal Fair "Tekstillegprom".

Each participant of the seminars receives extensive presentation visual material on DVD media, including several thousand photos from the shows of brands – « trendsetters » pret-a-port, color palettes with PANTONE encoding, an overview of fashionable topics, an overview of current silhouettes by product categories specified in the seminar plan.

We invite you to visit the 48th Federal Wholesale Fair of Textile and Light Industry Goods and Equipment «Tekstillegprom», which will be held on February 14 – 17, 2017 in Moscow at VDNH in Pavilions 69 and 75.

As part of the Business Program of the fair, Natalia Chinenova's master classes will be held "Introduction of effective wholesale sales technologies. Turnover calculation, production, supply and sales calendar plan, and retail sales management. Sales matrix and product classifier, impact on sales efficiency and optimization » workshop on a new level of automation of design and production of clothing CAD «Grace », etc.