"Alexander Rogov: the success story of one of the most famous stylists in the country"
Now Alexander Rogov is known by everyone who is at least somewhat interested in the fashion world and the fashion industry. He is known not only as a fashion stylist, but also as a TV presenter, blogger and owner of his own brand. In this article, we will tell you how he managed to reach such heights, being from an ordinary family, without the necessary connections, acquaintances and money.

Alexander was born in Voronezh, but at an early age he moved with his family to the village of Rassvet in the Tula region. Since childhood, he was attracted to creative activities: the boy went to art school, played in the theater. According to Rogov himself, he already dreamed of becoming famous at that time, but did not yet know in what field. Alexander's mother, Lyubov Rogova, worked as a doctor at a local hospital and wanted her son to follow in her footsteps. And for some time, Alexander was really preparing for admission to a medical university, even participated in Olympiads in biology and chemistry. However, soon Rogov realized that medicine was not what he wanted to do, told his parents about it, and they supported him. After that, he began to prepare for admission to humanitarian universities in linguistic specialties. However, Alexander failed to enroll the first time, and only a year later he became a student at the L.N. Tolstoy University.

At the university, Rogov also continued to engage in creative work and, together with his friends, founded the Inside program, which was dedicated to the cultural events of the week. The team filmed the pilot and, through friends, managed to show it to the management of the STS TV channel, they liked everything, and soon the program went on the air, and Rogov became its host. This is how his television career began. A few years later, Alexander took part in a competition from the television school named after him. Vladimir Pozner, in which he won and came to Moscow to study. At the same time, Alexander Rogov firmly decided for himself that he wanted to connect his life with the fashion industry, but his parents, to put it mildly, were not enthusiastic, but still supported the idea of his son.

Since then, a new period of his life in Moscow has begun. In order to enter the elite of fashion, Alexander had to resort to deception and tricks more than once. As Alexander himself said in an interview, in order to get to Fashion Week, he introduced himself as a stylist from Germany and made himself a portfolio of other people's works. Now Alexander is not at all shy about telling about it, because thanks to this fake portfolio, he was invited to work as a stylist on TV channels. And once, for the sake of a trip to Berlin, he had to lie that he could edit videos, but in fact Rogov had no idea how to do it. The deception was soon discovered, but Alexander was lucky: the director of the program hired him as his assistant.

Rogov's career went up, he began working as a second editor at one of the domestic TV channels. And everything was fine until one day. Alexander Rogov, along with his friends, led a stormy nightlife, and an incident occurred at one of his parties, because of which Rogov was fired. So, he was left without money and work.

After his dismissal, Alexander continued to work as a stylist. Then he was invited to work for the MTV channel in the program "Shopaholics". Well, in 2014, everyone knew the name Alexander Rogov. On the STS TV channel, the program "Catch up in 24 hours" was released, in which Alexander, along with other stylists, transformed the heroine and completely changed her style. The show was a huge success, every girl dreamed of getting to a star stylist. Also, in addition to working on television, Alexander founded his own clothing brand "Rogov", which exists to this day and is very popular among customers. Then there is another program on STS with his participation "Horns in the city", which also enjoyed success.

«Rogov Shop»
Today, Alexander also hosts the program "Rogov in the city", in addition, he produces his own program "Who is cooler than Rogov?", where he competes with other stylists in the transformation of heroines. Also, relatively recently, the news broke that Alexander Rogov is becoming the new host of the country's most important fashion show, Fashion Verdict. So Alexander, as one could already understand, never stands still and is constantly developing.

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