From March 21 to 26, Gostiny Dvor will host the 37th Moscow Fashion Week. Made in Russia", which is held by the Association of Haute Couture and Pret-a-port with the support of the Ministry of Industry and Trade of Russia.  

The fashion industry is always actively responding to changes taking place in the cultural, economic and other spheres of society. This season Fashion Week in Moscow supports the course on multi-format and innovation, and also demonstrates several collaborations that have been successfully developed.

The Fashion Week will be opened by the show of Russian couturier Valentin Yudashkin. The fashion house Valentin Yudashkin has recently rebranded together with the leading Italian architect Roberto Baciocchi. This union brought fresh ideas and new conceptual solutions to the brand's philosophy, which are reflected in the presented collection.

The main theme of the collection Valentin Yudashkin prêt-à-porter autumn-winter 2017/2018 was a men's suit in the twentieth century, its evolution and multifaceted character. The designer turns to details, shapes and accents of men's style, transferring them to a women's suit. He combines masculinity with feminine elegance, creating expressive and sensual images.

Also, as part of the opening of Fashion Week in Moscow, Valentin Yudashkin and Faberlic will present their new collaboration. The famous Russian Couturier has created a unique collection of women's clothing Fleur de Lis ("Royal Lily") specially for Faberlic and two unique perfumes Faberlic by Valentin Yudashkin Gold and Faberlic by Valentin Yudashkin Rose, which will be the official fragrances of the Week.

The shows of designers - regular participants of the Week promise to be bright and memorable. They will surprise you again with an unusual modern approach to demonstrating fashion trends. Recognized headliners who will set trends for the next autumn-winter season: Erica Zaionts, Liza Romanuk, Sergey Sysoev, Elena Teplitskaya, Eleonora Amosova, Elena Shipilova, Olga Kunitsyna, Ekaterina Romanova, Dora Blank and others. Their shows are always eagerly awaited by the fashionable public, the media and buyers.

Conceptual collections will be shown by Artem Krivda, Daniil Landar, Elena Piskulina, Lolita Ziatkovskaya, MD Makhmudov Djemal, The Kravets.

A special surprise for all fans will be the presentation of the Yanina Couture brand, which will take place not on the podium, but in the luxurious interiors of the St. Regis Hotel.

The international block of the Fashion Week will host fashion shows of participants from different countries: Annette Hoffmann (Germany), La Redoute (France), Apti Eziev (Belarus). La Redoute believes that fashion should be multi-format, and according to tradition, it has prepared two shows at once for Fashion Week in Moscow. Standard size and Plus Size models will appear on the podium.

The Fashion Week in Moscow will be closed by the Victoria Andreyanova show, which will present its prêt-à-porter autumn-winter 2017/2018 collection in European style. Professionals of the international fashion industry have already managed to give a high assessment to the designer's models presented in the showroom in Milan.

Fashion Week in Moscow, continuing the traditions of all the world fashion weeks, supports and promotes young talented designers, opens up new names to the general public. Among the participants whose shows will be held for the first time on the podiums of Gostiny Dvor are the brands Sthenfeld, Anastasiya Annecy, Gera Skandal, Siammsiamm from Yekaterinburg and the Fur Factory Duet from the Crimea. Also, within the framework of the Week, novice designers-winners of the contest ".RU" will demonstrate their collections. Made in Russia» and students of the Institute of Business and Design.

The social program remains one of the most important missions of Fashion Week. This season it includes several significant projects that have already become traditional. Among them: the integration show of the NP "Open World", which will continue the line of projects of information support and assistance to the integration of disabled people, and the show of the charity project of the Department of Social Protection of the Population of the city of Moscow "We will help graduates prepare for the school ball"

Special attention will be paid to children's fashion, which has been actively developing recently. The children's clothing shows will be held by several brands at once, including: Stilnyashka, Lana2Rock by Julia Asutina, Funny Sunny and others.

The showroom area has undergone drastic changes and will provide expanded opportunities for guests of the Week and buyers this season. The new retail trends that have gained popularity recently have affected not only catwalk shows, but also caused a significant increase in requests from designers for professional showrooms.