subscribe to brand news 
Analytics
Foreign brands do not risk directly entering the Russian market
A study by the CBRE consulting company showed that since 2013, the number of international retailers entering the Russian market without partners has been decreasing. Of the 17 brands that came in 2019, only three decided to open independently.
befree dedicates the summer campaign to the theme of diversity
In the new SS20 season, the befree youth clothing brand addresses one of the most important issues of the last decade, which have been developed largely thanks to fashion – university.
Fashion show Roberto Cavalli for Love Republic took place in Zaryadye
On February 12, the Roberto Cavalli for Love Republic fashion show took place in Moscow in the underground parking lot of Zaryadye Park. The official start of sales of the capsule is scheduled for March 1, 2020.
Moscow in the top
Moscow has entered the TOP 5 most promising cities for retail development in 2020, according to analysts at Colliers International.
Hugo Boss will independently develop its network in Russia
The well-known German clothing manufacturer Hugo Boss AG intends to independently develop stores of its Hugo brand in Russia, designed for a younger audience.
Exclusive MARC CAIN show in the style of the 20s was held in Berlin
As part of Berlin Fashion Week, Marc Cain presented the Autumn-winter 2020 collection. The presentation was accompanied by a party in the spirit of French soirée. The special guest of the show was American actress Katie Holmes.
Collection for the Queen
A Spanish flamenco fashion designer has dedicated a new collection to the Queen of the Netherlands. Each dress is handmade from exclusive flowing fabrics that allow you to dance freely and express yourself.
Louis Vuitton acquired one of the world's largest black diamonds
The Louis Vuitton fashion house has acquired one of the world's largest black diamonds at 1,758 carats, which was found in April 2019 in Botswana. This purchase indicates that the brand has decided to seriously engage in the production of jewelry.
What foreign tourists spend money on in Russia
The bank "Russian WeChat Standard" studied the spending of foreigners in the Russian Federation on cards, as well as through the leading Chinese payment services AliPay and WeChat Pay in its acquiring network. Tourists make the largest purchases in fashion boutiques.
Belarusian designers presented festive collections for children
On January 12, the new Palazzo shopping and entertainment center in Minsk hosted the first children's fashion event this year - Kids Fashion Day BFW: New Year's Edition.
Updated BoscoFamily boutique opened in GUM
On December 22, the grand opening of the two-story boutique BoscoFamily, located on the 1st line of GUM, took place.
Nike has demonstrated steady growth
The American sports brand Nike saw a significant increase in sales and profit in the second quarter of the fiscal year, the brand's performance improved in all regions of the world, but China became the main engine of growth.
Belarusian designers' Christmas Ball at Mir Castle
Mir Castle hosted a Christmas ball with Belarusian fashion designers who created a unique collection of original Christmas decorations inspired by the history and legends of the castle.
Philippe Plein presented his first perfume in Moscow
On December 17, the presentation of the first perfume THE $KULL took place in the new Philipp Plein boutique on Petrovka. Brand designer Philippe Plein came to Moscow to celebrate this event with fans and friends of the brand.
The world's most expensive Christmas tree has been installed in Spain
The most expensive Christmas tree in the world is installed in the Spanish five-star Kempinski Bahia Hotel. Its branches are decorated with diamonds and jewels from such famous houses as Bvlgari, Louis Vuitton, Chanel, Cartier.