"Management in the fashion industry" gives scholarships
In May 2018, the ModaHSE (HSE) starts recruiting for the only master's program in Russia "Management and Marketing in the fashion industry". This program is held under the patronage of the Academic Council, which includes the heads of leading fashion companies: Sela, Lamoda, KupiVIP, Radical Chic, Henderson, VASSA, Viktoria Andreyanova, Incity, Bosco di Cilliegi, Wild Orchid, Glance, Guliver, Butik.ru , Paris Commune, Chepe.
The program provides internships and scholarships to the best students, personal supervision of leading experts, analysis of applied cases at seminars and within the framework of theses, and most importantly, prospects for targeted employment for graduates. To date, about a third of master's degree students have already received targeted grants for education from fashion industry companies, and this is the first experience in Russia in creating a system of "professional sponsorship".
"We are building a strong connection between education and the real needs of the fashion business. Our graduates are armed with system technologies in marketing and management, launching new projects, building work in social networks. And we are constantly receiving requests for young qualified employees."
Anush Gasparyan, Director of ModaHSE
The content of the special disciplines of the program includes all the main areas of knowledge and skills necessary for industry managers of the fashion industry: marketing and branding in the fashion industry; strategic management; financial management; business performance management; company operations (clothing, shoes, accessories); personnel management in fashion industry companies; e-commerce.
The fashion market is changing very quickly, and the knowledge of advanced technologies of doing fashion business is in the hands of experts from large companies, not professors from universities. Therefore, in our program we find the optimal balance between academic knowledge and applied techniques. Fundamental education is provided to the students of our program by the leading faculty of the HSE Faculty of Management. And the author's courses of leading experts in the fashion industry allow students to master applied and instrumental methods of building fashion brands, launching projects on the Internet, building strategies in social networks, conducting fashion collaborations. Members of the Academic Council can become mentors for the best students, and, in fact, grow young specialists "for themselves". One of the main tasks of the Academic Council is to form a new business ethics of professional mentoring for the fashion industry, which is an essential part of education at the world's best universities.Natalia Chinenova, Academic Director of the ModaHse Master's Program
Recruitment for the master's program "Management and Marketing in the fashion industry" will take place from June 20 to August 18, 2018.
Photo: FCG