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30.10.2024 | Нина Конская

Cooperation with SERGINNETTI clothing brand: franchising and wholesale

SERGINNETTI is a well—known clothing brand offering unique opportunities for cooperation both in the format of franchising and wholesale deliveries. Thanks to flexible conditions, high product quality and comprehensive support, cooperation with SERGINNETTI becomes profitable and promising for companies working in the fashion industry.

Facts about the company SERGINNETTI:

  • Own production with a production capacity of more than 1 million units per year.
  • 6 capsule collections per year, each of which includes 60-70 models in several colors.
  • A wide range of jackets, down jackets, coats, suits, dresses, trousers, knitwear and accessories.
  • 292 cities and 125 branded stores throughout Russia and Kazakhstan.

Here are the key advantages of working with this brand:

1. Franchising without fees and royalties

One of the main advantages of the SERGINNETTI franchise is the absence of entry fees and royalties. This makes franchising accessible to partners without the need for large initial investments. Franchisees can focus on developing their business without worrying about additional payments.

2. Flexibility in forming orders for franchisees and wholesale customers

SERGINNETTI gives full freedom to its partners in the formation of orders. Within the framework of both franchising and wholesale deliveries, there are no minimum purchase batches, which allows companies to order products in accordance with current needs. This is especially important for stores with variable demand and a changing assortment.

3. Support at all stages of work

SERGINNETTI franchisees receive comprehensive support at all stages of cooperation. The company appoints a personal manager who accompanies the franchisee from the moment of choosing a retail space to the launch of the store and its operation. This includes assistance in window dressing, developing marketing strategies, and other aspects of running a business.

4. Flexible payment terms for wholesale and franchising customers

SERGINNETTI offers its partners flexible payment terms. Prepayment is charged only one month before shipment, which gives companies the opportunity to plan their finances more flexibly and ensure timely replenishment of the assortment. This condition applies to both franchisees and customers who make bulk purchases.

5. Attractive wholesale prices and high marginality

One of the key factors in the attractiveness of cooperation with SERGINNETTI is the possibility of high margins in retail sales. The wholesale prices of the brand allow you to set a margin of up to 200%, this makes franchising and wholesale purchases from SERGINNETTI extremely profitable in terms of profit. Partners can count on significant marginality, which will ensure them successful sales.

6. Prompt shipment and convenient logistics

SERGINNETTI guarantees prompt shipment of orders to any point in Russia and Kazakhstan. Franchisees and wholesale customers can choose transport companies that are convenient for their region, which speeds up delivery processes and makes logistics as flexible and convenient as possible.

7. Business automation for franchisees

SERGINNETTI provides accounting and reporting software to its franchisees, which helps automate processes and improve store management efficiency. Modern technologies simplify the control of turnover, financial flows and personnel, ensuring business transparency.

8. Comprehensive marketing support for franchisees

Franchising with SERGINNETTI includes comprehensive marketing support. Franchisees get access to federal advertising campaigns, professional photo and video materials, as well as image booklets and merchandising solutions. This helps to increase brand awareness in the regions and attract more customers to the stores.

9. Fast franchise payback

Investments in the SERGINNETTI franchise pay off within 18 months, which makes this business attractive to entrepreneurs looking for a quick and effective solution to enter the fashion market. The combination of favorable conditions and high marginality ensures a quick return on invested funds.

To buy wholesale clothing collections from the brand SERGINNETTI register on the Fashion magazin b2b platform and send orders inside your personal account.