The Fashion Industry exhibition was successfully held in St. Petersburg

The international exhibition of the light and textile industry "Fashion Industry" was successfully held in St. Petersburg from March 21 to 24, 2024. The exhibition was attended by manufacturers and dealers of women's and men's clothing, knitwear, outerwear, accessories and other light industry products from various cities of Russia, the Republic of Belarus, Mongolia and Italy.

For the first time, companies such as Stiltex, EunionCapital were presented at the exhibition, NERUM and Wool Watercolor, as well as the Association of Textile Workers of Russia.Collections of women's and men's clothing and knitwear were presented at the stands of companies from the Republic of Belarus OVAL (tm GERRY ROSS) and Achosa , Russian companies Sharkansky Knitwear (tm OLSARRI), Bergamo, BOOM, Belcanto, Litfoot, Fabrika Elizabeth, TD Imperial, PALLA Factory, ECOMARA, Lyudmila Romanova and others. Home clothes and home textiles were presented by Agatha and the Sleep Factory.The products of the accessory group were offered by Nina Vikont, Roberta Firenze, Beauty World, Sumkov, LADA, He+She and other companies.

Participants and visitors noted an interesting business program with seminars and presentations, which were filled with useful practical information from experts in the field of fashion, style and marketing. The program's events were devoted to trends in the development of the fashion industry in modern conditions, sales marketing, and solutions to topical problems of domestic sewing production.

• Valentina Kuznetsova talked about how a designer or his PR person can build successful interaction with the media.

• Yulia Karagodina presented the results of the analysis of men's and women's shows, and talked about the main trends

• Irina Pischuk held a seminar on "How to plan marketing for sales growth in fashion by 25% next month."

• Sergey Suvorov told how to bring seamstresses from far abroad to his production, as well as about ways, schemes and solutions.

• Yulia Kolobova spoke about the development of the distribution network and the pumping of wholesale sales.

• Evgeny Danchev held seminars: "Secrets of increasing shoe sales through neuromarketing technologies" and "Non-obvious laws of shoe and clothing sales growth. How to get sellers to work to the maximum of their capabilities."

• Daria Shcherbakova spoke about the state, problems and prospects of the textile and light industry in Russia and the BRICS countries.

• Maya Kuznetsova held a seminar "The future and fashion. Be yourself. Upcoming and promising trends in clothing and textiles. 2025».

Traditionally , the exhibition has confirmed its attendance. More than 7000 people visited the exhibition in 4 days . Most of the participants of the exhibition were able to realize their tasks: they met with partners and signed new contracts, received feedback from visitors, replenished working capital. 90% of the Fashion Industry exhibitors decided to participate in the exhibition in the fall of 2024.

The next Fashion Industry exhibition will be held from October 17 to 20, 2024.

Do you want to keep up to date with the main events in the fashion industry and brand news?