Secrets of sales of AVI down jackets
Why are AVI down jackets in such demand? What is the secret of the annual increase in AVI sales, will tell the head of sales of the brand Vladimir Vershkov.
- The brand has several own standards and know-how of women's outerwear, which is well sold throughout Russia. We closely monitor the implementation of the basic principles of the brand, and this gives an amazing and stable sales growth.
1. First of all, the core of the collections always remains the classics - steadily selling models, those models that our customers know and love.
2. Modern and advanced design, fashionable colors, lightness, modernity and style are combined with the thermal characteristics of AVI clothing.
3. High-quality fabric — we use only the best fabric from European manufacturers, additionally coloring it in our own colors, creating a recognizable digital code AVI.
4. Perfect fit, beautiful and comfortable — our technologists have studied in detail the anthropometry of Russian women and the perfect fit of outerwear on the figure.
5. Comfortable accessories — the variety of details, accents of comfortable and high-quality accessories from the world's best manufacturers adds chic and functionality to AVI down jackets and jackets.
6. Innovations at all stages — our specialists have managed to use stretch fabrics for outerwear and down jackets. The introduction of this innovative technology has allowed to increase retail
sales of our buyers by 17%.
7. Individual conditions — we communicate and hear each of our partners and buyers, help with the selection of the assortment, develop special delivery conditions and even provide deferred payment… Everything so that the AVI partner launches sales, tries our successful product and returns for the next batch.
We are glad to have new partners with whom we will start cooperation in 2022. Now is the best time to build strong business relationships for the coming year!
And if you want better conditions, don't forget to say the code word "Fashion Magazin"!