RESULTS OF THE 43RD CPM FASHION EXHIBITION

February 21 at the International Exhibition Center “Crocus Expo is the largest business event of the Russian fashion industry and Central Asia – CPM Exhibition – Collection Première Moscow. More than 900 brands of women's, men's and children 's clothing, underwear and accessories from 28 countries, 60 business program sessions with the participation of 150 top market experts, as well as over 22,000 retail visitors – these are the main results of the 43rd season of the event, held in Moscow since 2003.

On February 18, CPM was officially opened by Alexander Shainikov, CEO of the Expo Fusion organizing company, and Vice President Istanbul Association of Ready-to-wear Exporters iHKiB Mustafa Pashakhan, Marketing and Operations Manager Ente Moda Italia Marisa Pizzolo, as well as a special guest actor of theater and cinema Pavel Derevyanko.

The bright and rich program of catwalk shows included shows by Russian brands IANIS CHAMALIDY, TRUVOR, HASS, GLVR, STERN and CHOUPETTE, European collections of the CATERINA GROUP holding: CATERINA LEMAN, SARAH PACINI, RICHMOND X, CHANTELLE X, DKNY and SIMONE PERELE, combined men 's fashion shows (SCALLEZIONI, VALENTI, NCS, ENRICO CERINI, MALAGRIDA, LENOCI), young designers participating in the special project CPM designerpool (ALENA PAHIRNITSKAYA, KIRA ORLOVA, ANOUK MOREE, SAMPLE ROOM), as well as the final of the XI All-Russian competition of fashion designers PROfashion Masters.

The exhibition has traditionally aroused great interest among well-known influencers and public figures, including Evgenia Malakhova, Olesya Sudzilovskaya, Ingrid Olerinskaya., Glafira Tarkhanova, Anna Tikhomirova, Alyona Khmelnitskaya, Irina Khakamada and many others. The event ended with an exciting public talk with the participation of Anastasia Poletaeva, a journalist and author of the #UNFILTERED YouTube channel, and Igor Chapurin, a designer.

One of the key blocks of the exposition was the dreams exhibition project by CPM, representing all areas of the lingerie business – underwear, home and fitness clothing, beach fashion and fashion erotica, in which buyers got acquainted with the latest products from 76 brands from 11 countries, and also attended the expanded program of the expert lecture hall RFRF dreams dialogue

The second season in a row in the framework of the special unit “Retail Territory” – CPM shop & retail solutions the exhibition organizers present, along with leading manufacturers and service providers for retail, a model of a concept store created in collaboration with VMC Retail, demonstrating innovations in store equipment and design, from design concepts and merchandising to the most advanced multimedia and traffic processing systems. A stream of express presentations of services and analytics for retail RFRF workshops was organized in the concept store space, which was attended by experts such as Irina Ryabko (Inside Retail), Marina Polkovnikova (VMC Retail), Yulia Zyryanova ("Make a Store"), Fedor Virin (Data Insight), Maria Gerasimenko (Fashion Advisors) and many others.

Along with the exhibition, a four-day Business Forum, the Russian Fashion Retail Forum, was held with 150 top fashion industry speakers as part of strategic public talks. For the first time, Ruben Harutyunyan (Henderson), Oksana Kosachenko (AFK Sistema), Maria Golenkova (Inventive Retail Group), Nikita Bantsekin (SME Corporation), Nikolay Evchenko (Khive Venture Fund), Tatiana participated in the forum events. Kapustika (Vostok Investments), Sergey Manukyan (Emka), Anna Zheltakova (Manufaktura 4), Ianis Chamalidy, Julia Shinkareva (Shi-Shi), Ilya Bulychev (BLCV), Olga Mikhailovskaya (Front Fashion), Olga Beskromnaya (Telegram channel Beskromny), Tatiana Sibgatulina (ATVS Fashion Group), Marianna Rumyantseva (Marc O'Polo Russia), Yana Parshutina (Avenue VIP) and many others. The key partners of the forum were Fashion Consulting Group, RBC Market Research, RAFI Association, Fashion Factory School, New Retail Forum, VMC Retail, Garterblog.ru , RBC Style, Trendsite.com , Carlin and Real Profit Group.

According to many experts, the main theme of the season, both at booth negotiations and during business sessions, was the strategy of cooperation, both within and outside the industry – with the participation of production clusters, shopping malls, distributors, logistics and warehouse operators, banks, marketplaces, investment funds, media, educational institutions and government agencies.

All the key partners of the exhibition, representatives of the collective organizers of the Italian, Turkish, Chinese and Indian participating companies, noted the same vector of action, for whom the site opened up new opportunities and a new perspective on business development in the Russian market.

The upcoming 44th season of CPM - Collection Premiere Moscow will once again take place at the International Exhibition Center “Crocus Expo” from September 2 to 5, 2025, Russian and international brands will present their spring-summer 2026 collections.