As part of the Business Program of the Communications Platform of the 51st Federal Fair "Tekstillegprom" On September 18, 2018, a public discussion of the topic "Content as a digital brand identity on the Internet" will take place. The moderator of the public talk will be Denis Fomin, ideologist, developer and integrator of innovative content models for the promotion of goods and services, co-founder of the B2B platformFashion magazin.

The topic is very relevant for fashion industry enterprises, because in «Yandex alone, more than 2 million high- and medium-frequency queries are devoted to the wholesale purchase of clothing.

The following issues will be discussed at the meeting:

• What does your information look like, or a site for search robots?
• How does user behavior change?
• Why do you think Instagram is eternal?
• How long are you going to increase the capitalization of Mark Zuckerberg's company? 

The result of the event will be getting information about why it is so important to produce unique and high-quality professional content on a regular basis, how to make it affordable, cool and high-quality.

Admission to public talk is free on the basis of registration by e-mail: moda@legpromexpo.ru

We remind you that the online platform "Fashion magazin" – this is a high-tech project of the publishing holding «Arguments and facts». The Fashion magazin platform, having created a new convenient sales and business management channel, brought together all the players of the fashion industry on one platform.

The 51st Federal Wholesale Fair of Textile and Light Industry Goods and Equipment "Tekstillegprom" will be held from September 18 to 21, 2018 in Moscow at VDNH in Pavilions 69 and 75.

Photo: Press Service of Business programs of the exhibition company "RLP-Fair",shutterstock